#Sustainability of Values alone would ensure profits. My reply

What’s “New” About Creating Shared Value?  05 Apr 2011 – by Michael Sadowski:

This is an interesting post http://bit.ly/h5z2YL on Sustainability

I give below my reply to the nice article from Michael that raises a number of basic issues. Continue reading

Measuring Corporate Sustainability Leadership

UN Global Compact defines Corporate sustainability as a company’s delivery of long-term value in financial, social, environmental and ethical terms. It is about 10 years since it has brought out the 10 Principles covering four issue areas of the UN Global Compact – Human Rights, Labour, Environment, Anti-Corruption – but it endeavors to go beyond these to encompass additional sustainability priorities such as – “Broader UN Goals and Issues” referring to an array of global issues – based on the most acute or chronic global challenges – including Peace & Security; the Millennium Development Goals; Human Rights; Children’s Rights; Gender Equality; Health; Education; Humanitarian Assistance; Migration; Food Security; Sustainable Ecosystems and Biodiversity; Climate Change Mitigation and Adaptation; Water Security and Sanitation; Employment and Decent Working Conditions; and Anti-Corruption.i

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Corporate Social Responsibility CSR 2.0

This is my comment submitted on the Article: CSR 2.0 Competitive Advantage for the Future, by Alberto Andreu Pinillos, Global Director of Reputation, CSR, Brand and Sustainability, Telefnica SA.,

Thanks to Alberto for having sent me his paper titled CSR 2.0 Competitive Advantage for the Future that was originally presented by him at for the annual Reputation institute seminar, 5 May 2010, Institute of Directors, London. He has raised important questions and offered solutions for a competitive advantage for the future with a proposal CSR 2.0.  I am pleased to comment on the same with the extract from his paper followed by my comments in blockquote following. This blog is in its entirety devoted to my theory of Inactivity Based Cost Management [IBCM] that I have authored with a sub-title Measurement of Intangible: Governance, Ethical & Fiscal Responsibility and Accountability, where every one of these terms including Intangible is defined and buttonholed. So my comments indicated as IBCM will have the perspective of Alberto’s paper analyzed.

Jayaraman Rajah Iyer Continue reading