This is my comment submitted on the Article: CSR 2.0 Competitive Advantage for the Future, by Alberto Andreu Pinillos, Global Director of Reputation, CSR, Brand and Sustainability, Telefnica SA.,
Thanks to Alberto for having sent me his paper titled CSR 2.0 Competitive Advantage for the Future that was originally presented by him at for the annual Reputation institute seminar, 5 May 2010, Institute of Directors, London. He has raised important questions and offered solutions for a competitive advantage for the future with a proposal CSR 2.0. I am pleased to comment on the same with the extract from his paper followed by my comments in blockquote following. This blog is in its entirety devoted to my theory of Inactivity Based Cost Management [IBCM] that I have authored with a sub-title Measurement of Intangible: Governance, Ethical & Fiscal Responsibility and Accountability, where every one of these terms including Intangible is defined and buttonholed. So my comments indicated as IBCM will have the perspective of Alberto’s paper analyzed.
In Corporate history we often see the role played by Devil‘s Advocate and seldom we come across the use of Angel’s Advocate. The essence of Economics lies in risk taking without which bartering system would be in use even today. Risk taking is very essential to business where entrepreneurship is an expression of freedom. Freedom when exercised with full force, business enterprise enters into strategic moves with ambition. That’s when Devil’s Advocate plays the part as a sounding board to ensure that the ambitious strategy of the Donigers goes unrestricted. Ambition keeps pace with Freedom. Continue reading →
Extract from the book: Inactivity Based Cost management: Measurement of Intangible: Governance, Ethical & Fiscal Responsibility and Acountability
Where does Governance exist? The interesting quote of Robert Doniger, [from Timeline by Michael Crichton], I’m not interested in the future; I’m interested in the future of the future, possibly has a clue. To-day was the future of yesterday and tomorrow is the future of to-day as well the future of the future of yesterday. Effectively what Doniger says is that he dwells in the past all the time the fascinating historical events and ever interested in tomorrow, a dreamer and a maverick he is, that he ignores ‘to-day’ completely. Working like a beaver, he takes his scientists and cultural experts to the past making them stuck in the ruins of history and the genius that he is, promises a great future of the future making the people of to-day to sit in awe and wonder till they realize the future ever remains a distant dream. A solar view of the planet displays the monumental towers everywhere, promises that are not kept. These towers represent a cost already incurred that cannot be recovered. Donigers do not think that it is necessary for them to be concerned about to-day and not at all obliged to inform or discuss the cost consequence of their action, where to-day represents the effect of decisions of yesterday for all to see with utter helplessness. Continue reading →
Protons, anti-protons, electrons, positrons etc. are the terms of the scientific community and one shall trust them as one has from Newton to Darwin to Einstein and leave those terms without affecting the day-to-day life of a common man. Business management too have those extra-ordinary terms to prove a point, such as Pearson Correlation and beta transformation to justify the bribery or perception index. The Governance has the framework of Government of the people, by the people, for the people as the constitution, words coined in its simplicity by a simple and honest man, but used by all without any article of faith. The objective of the search of intangible is to decipher and buttonhole the role of intangible that makes sense and conveys the message to the people in the simplest of the terms. Continue reading →
Have the optimum control of Governance, based on the book, Inactivity Based Cost Management [IBCM]: Measurement of Intangible: Governance, Ethical & Fiscal Responsibility and Accountability: Continue reading →