Volkswagen, Toshiba and Industrivärden – A way to go!


Ask not why VW failed to measure upto, Ask why am I grappled with How To Measure? Resolve with one & the Only Corporate Management Operating System

Source: Ask not why VW failed to measure upto, Ask why am I grappled with How To Measure? Resolve with one & the Only Corporate Management Operating System

3-day workshop – Measuring by Return on Intangible

3-day Workshop on CREAM™ Report Measuring Sustainability of Profits: ACCESS – Accelerating Corporate Energy in Sustainable State July 17,18,19 – 2014: At Kodaikanal, Tamil Nadu, India


Day 1


Timings: 9:15 am – 5:15 pm registration at 9.00 am


Session I 9.15  to 1.00 PM: The first session

1. Statement of n-dimensional problems followed by 2. how to convert n-dimensional problems to n-problems of 1 dimension.

  • The methodology is unique which is Return on Intangible. Unlike Return on Investment where there are many a way to arrive at [many a] decision, by Return on Intangible it is only one way and there is no other alternative way to decision-making.

  • Return of Investment has many a formula to arrive at a decision,  in Return on Intangible there is but one. In the domain of Intangible there is no duality, no paradox, no plurality and no opposite values that are the characteristics of the tangible domain.

By converting n-dimensional problems to n-problems of 1 dimension the advantages for a company is immense, that the 3-day workshop document details. Managers will learn this process, for corporate growth enabling:

  • Cost savings in – Variable Cost, Fixed Cost

  • Increased Efficiency – by Deming 14 Principles

  • Value-based Management System – Measure by identifying what is crucial, bring the abstractions into reality, acknowledge value where value is due, and deconstruct what is valueless.

  • Accelerating growth – find out to measure your ‘e’ status now and ‘e’ level towards, where ‘e’ stands for energy in the formula – e = mc2

  • Country Rating? Corporate Rating? Amazing application of ‘principle of advaita’ to modern management and governance.

It is not necessary to change. Survival is not mandatory.” ~W. Edwards Deming

Course Director:

Jayaraman Rajah Iyer


Letter to CEOs : CREAM™ Report – Jump out of GAAP to measure Corporate Energy e = mc²

Letter to CEOs : Jump out of GAAP to measure Corporate Energy e = mc²

CREAM™ Report – assured Profits maximiser – Insures the n-dimensional problems – ensures robust Value System: by Return on Intangible – <Return on Investment is passé>:


Harvard Business School professor and former Medtronic chairman and chief executive Bill George argues that this obsession with short-term performance comes at the detriment of long-term value creationi.

Harvard Business School professor Michael Porter makes the case that business can help tackle social problems. The systems that we’ve developed to deal with social issues, including NGOs and philanthropies, are well-meaning and motivated, but they’re not designed to scale. “The awkward reality is that we’re not making fast enough progress. We’re not winning,” says Porter. “These problems seem very daunting and intractable. Any solutions we’re achieving are small solutions, incremental progress.” The issue: the current model doesn’t have nearly enough resources to finance the necessary change. We need to confront this issue head-on. “How do we create resources?” asks Porter. [TED talk].

CREAM™ Report addresses the issues raised by the Harvard professors on two counts:

  1. Long-term value creation,
  2. How to tackle n-dimensional problems facing the Society.

Continue reading

Reviving Keynes Animal Spirits for your business

Reviving Keynes Animal Spirits for your business:

Measuring by Return on Intangible

Recently (July 2012) Dr. Manmohan Singh, Prime Minister of India declared “Reverse the climate of pessimism… revive the animal spirits in the country’s economy,” It is Continue reading